Going Back to My Roots, Y’all

YC-attendee-badgeI’ll be in Sweet Home (Birmingham) Alabama this Tuesday at the Y’all Connect conference. I’m looking forward to going home and learning from some of the most recognized names in digital marketing, social media and blogging. The focus is corporate storytelling, which I’ve been doing throughout my career in one form or another. These days storytelling is one of the most effective strategies for engaging customers and gaining loyalty for your brand. It is essential to relationship-based sales and long-term business success. The conference should be great fun. Plus, who can resist an event with okra in its logo?

 

Advertisements

One thought on “Going Back to My Roots, Y’all

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s